Say you are a new business, and you are indecisive about using an online logo maker (in hopes of saving money) or hiring professional help. Of course, it is normal to think this way, especially if you are a startup firm. Your savings must be low, and your target is to get a logo design as fast as you can and to make sure that it is worth it.
We all already know the importance of a logo design for a business in general. But the question lies in how it is made, the thought into its creation, and how it reflects your business to your desired audience. Logos are designed to give your business a personality, a response to how viewers see you and how they perceive you as well. So when the battle between online logo makers and professionally designed logo designs comes into the pit, it can be a small debate. But we all know what will win.
So, whether you are new to the market with your startup business or are an already established company that needs a new logo, before you consider going the “easy route,” which is assumed to be online logo makers, this blog will give you insights into why a custom and strong logo is important and how it will provide you with the perfect representation for your business.
What are Online Logo Makers?
Online logo makers are accessible digital tools on the Internet that allow you to design and create “professional-looking” logos without the need for expertise or a designated logo design software. These tools offer a variety of ready-made templates, fonts, colors, and icons that you can customize to create a logo for your business. They are often user-friendly and require minimal design skills and limited understanding, making them accessible to anyone who wants to create a logo.
While online logo makers can be a convenient and affordable option, it’s important to note that they have limitations compared to working with a professional designer or company. For more complex or customized logo designs, it may be beneficial to consult with a professional. It is also impossible to make a one-of-a-kind logo design that is originally yours because other people can easily replicate your design through that same online logo maker.
Read more: 20 Leading Companies and Platforms for Hiring Top Website Developers in 2025.
Are Online Logo Makers Better?
You only get one chance to make a good first impression on your audience with a well-made and strong logo design. If your business is providing a top-notch service or product with a sloppy logo design, people can even notice this. It takes a second to see what took the time and effort to make something and what did not. People are very observant, and when they like something they see, that builds curiosity within them to learn more. So the question here is, can an online logo maker do that for your business?
There is a log of websites that offer a quick fix for your logo design, and there may be several from which you can choose. However, before we provide you with a solid answer to your question, we will look at the pros and cons of these DIY online logo makers.
An interesting read for you: Samsung Logo Evolution: The Complete Story.
The “Pros” of Online Logo Makers
1. Simple to Use
Online logo makers have to be easy to use. If the average user does not know how to use them, then what is the point, right? They were designed to provide users with quick fixes and designs for their logos for free. You do not need any skill, literally, any skull, to use these online logo makers. All you will need to know is how to use a mouse and drag and drop. That is about it. There are no technical skills needed for online logo makers.
So, if you are just there to explore and want to see what you can do with the templates available, then it is a great way to get started. But for professional designs? Well, we will get to that later.
Fun ideas for you: Top 10 Creative Logo Transformations For Halloween.
2. Fast to Make
As we have mentioned before, online logo design makers are fast to use because you do not need any technical skills. So, when it comes to design, it can take you a few minutes to come up with a design. Or you do not have to design at all and only edit a little here and there with the ready-to-use templates.
Whether they are any good, well, that is your decision. However, because of the heavy emphasis on a professionally made logo design, quick fixes and fast logo designs are not an option in today’s competitive market.
More to know: How Temporary Logo Redesigns Can Affect Your Brand Identity.
3. Cheap/Free
Online logo makers are free and available to anyone. Some require you to sign up and purchase their “special” or “star” elements, making it feel that they are accessible to a limited number of people. In reality, you can find those online and maybe even on Google Images.
If you are on a tight budget, you might feel like this option is the best for you. However, online time will tell whether this was the right decision for you to make or not. Some might think this is the only route to consider when tight on a budget or in hopes of spending as little as possible on their logo design.
But it is important for you to know that logo designs are an investment. Affordable logo designing agencies such as LogoVent deliver custom logo designs even if you are on a tight budget. You can always request a free quote to get an idea of the prices for your logo. Do not worry; your logo design will not be compromised because of its affordable price tag.
That is not how LogoVent works. Even if your logo design is affordable, the design itself will look expensive and will show your audience that time, effort, and love were applied to this logo design. That you, as a business, care about the logo design and don’t want to apply any sloppy design on the board of your shop or on your website.
Did you know about this logo evolution?: The Logo Evolution of the Disney Logo.
The Cons of Online Logo Makers
1. Gives an Unprofessional Look
In today’s competitive market, people can take one look at your logo design and know if it was made from scratch or not. We are talking about people who see logo designs on a daily basis or are very interested in them. People talk about logo designs and what new concepts are brought up in such designs.
With online logo design makers, people can see that certain designs or features of the logo designs resemble others. They can even tell if it was not professionally done because people can observe designs and alignment. Generally speaking, online logo design makers do not give that polished look. This alone will poorly represent your brand.
A helpful read: When to Consider a Logo Redesign? [Top 6 Reasons]
2. It Not Unique
Online logo design makers are accessible to anyone and everyone. The templates are the same, and you cannot really recreate something “new” from those. This means that you cannot come up with an original design. If not completely the same, the templates, fonts, and more are pretty limited. If you prefer to use an online generator that you assume will come up with a new design for you, it won’t.
No business wants its logo design to even resemble another the slightest bit. Companies know very well when another logo looks similar to theirs, and then the issue of copyrights, etc, comes into the picture. You will not want something like that, especially if you are a start-up business. Online logo design makers, whether they have AI features as well, will always take designs off of the Internet. Elements and features that are already existing. They use the designs from here and there, making them look new or unique, but in reality, they are not.
More logo evolutions for you: Everything about the Discord Logo Evolution.
3. No Personal Touch
A personal touch is given through a professional logo designer; otherwise, it is not the case. Online logo makers fail to deliver that personal touch for businesses. They don’t understand what your business is about, nor do they discuss with you what you are looking for in your logo design. Only a professional logo designer can do that for you.
Here is something interesting for you: A Brief History of the ChatGPT Logo.
4. Copyright Issues
Say that you create a design with the online logo design maker, but there was a company before you that has already made one and signed a copyright on it. They would find out, and you could be stuck in a sticky situation. Professional logo designers dedicate their time to making sure that none of the designs they create for your business are the same or copyrighted. Keeping you safe from these issues.
If your logo design is complained of copyright issues, it will cost you a hefty amount. So, in turn, your idea of saving money and time on your logo design turns out to be the complete opposite. How unfortunate, right?
Learn more: What is Brand Reputation? Everything You Need to Know.
Ready to Decide?
Now that we have highlighted the main “pros” and cons of online logo design makers, you can think clearly and make a wise choice. We understand that budgets can be an issue for startup businesses or small businesses. The first idea is to try to save money as much as possible, but when it comes to logo design, we do not think that is the right concept. Nor do we mean that you should spend all your allocations on a logo design, either.
Companies like LogoVent understand these painstaking conditions for businesses, and that is why we have come up with affordable solutions for your logo design. To give you that jumpstart and help you come into the market with a stellar logo design. Our logo designers deliver authentic logo designs that resonate with your brand image and deliver the right message to your audience. What is better is that our logo designs will certainly make your viewer look at the design again. That is how creative our seasoned designers are. Whether you are looking for something whimsical, to the point, or serious event, we can do that for you. That, too, is all at an affordable price tag.
You can either check out our prices on our site or give us a call to request a free quote. Talk to our professionals now to get a clearer picture of your logo design, and they can further guide you with what will look better for your business. With LogoVent, you have complete support and can contact us for any changes you desire; with an online logo maker, on the other hand…not so much.